Any sufficiently advanced technology is indistinguishable from magic. How can you make your own app experience more magical?
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The way Napoleon Bonaparte managed to lead and change the French army into the seemingly unstoppable Grande Armée holds valuable lessons for today's product leaders.
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Your users won’t read most of the copy you have in your app. We outlined the 3 most common reasons why this happens and what you can do to make every word count.
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Several years ago, McDonald's decided to increase their milkshake sales. Initially without effect. Let us look at how McDonald's managed to turn it around and what you can learn from this story.
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